Digital Marketing Expert - DMETM

The Digital Marketing Expert - DME TM presents an advance program in the field of Digital Marketing.

World renowned, most wanted certification for professionals which helps professional gain knowledge, respect, confidence and trust.

Digital Marketing Certification Course is a Training Program which comprises of Lecture, Class exercise, Case studies, Team Exercise and Practical experiences and expertise for Digital Marketing

Additionally, students have the option to pursue particular topics in more depth, with coursework available in areas such as concepts and technologies of Digital Marketing.


This certification covers below topics:

  • Content Marketing
  • Social Media Marketing
  • Search Engine Optimization (SEO)
  • Paid Search (PPC) Using Google Ads
  • Display and Video Advertising
  • Email Marketing
  • Website Optimization
  • Google Analytics
  • Digital Marketing Strategy


Modules that will be covered in this certification level:

  • Digital Marketing – Overview and introduction
  • The Consumer Brand Relationship
  • The Science of Analytics
  • The Art of Analytics
  • Storytelling with Data
  • The Future of Analytics
  • The Changing Landscape
  • Key Processes and Core Strategies
  • Smart and Social Media Channels
  • Mobile Media and Beyond the Screens
  • Optimizing Your Digital Assets
  • Online and Video Marketing
  • Social and Email Marketing
  • Putting It All Together for Your Digital Plan
  • Digital Dominance
  • Analog Resistance
  • Digital & Analog Symmetry
  • Analog Transformation

Answers to all your questions

The training on the credentials will answer all the questions and will clarify all the doubts of individuals below:

  • 1.What are their roles and responsibilities as an Digital Marketing Expert?
  • 2.What value addition will be done by achieving this credential?
  • 3.What are the domains in which we should prepare ourselves?
  • 4.How learning Digital Marketing can improve our competency as an Digital Marketing?
  • 5.What will be the key areas they we should be focusing upon while learning Digital Marketing?
  • 6.What are the skills that I should possess other than Digital Marketing skills to become successful?
  • 7.How do I manage the Digital Marketing project?
  • 8.What is the significance of Social and Email Marketing?
  • 9.What is the significance of Online and Video Marketing?
  • 10.What is Digital dominance in Digital marketing?
  • 11.What is Analog resistance in Digital marketing?
  • 12.What is Analog transformation in Digital marketing?

And many other questions


This certification will enhance your credibility within your team, organization and also with your clients.

Work Experience 3+ years
Training Mandatory
Target Audience Anyone and everyone who intends to become Digital Marketing Expert who has the capability and skills towards Digital Marketing
Someone who is already working as a Digital Marketing Expert
Credentials DMETM

Requirement Criteria

Work Experience: In order to appear for this certification exam you need to have 3+ years of professional work relevant experience.

Training Requirement: You need to mandatorily attend the training sessions from our Authorized Training Associates to appear for the DMETM certification examination. You will be awarded with Associate ICCA Credits (AIC’s) through our Authorized Training Associates.

Who should apply for this credentials?

  • Anyone and everyone who intends to become Digital Marketing Expert who has the capability and skills towards technologies,
  • Someone who is already working as a Digital Marketing Expert
  • Someone who wishes to work in Digital Marketing

Examination Pattern

The DMETM Exam is based on the Body of Knowledge.

The certification contains 200 multiple-choice questions to test the participant’s concepts from the Body of Knowledge. Each question has equal weightage. There is no negative marking for any question.

The Panel of Council Associates will interview the candidate on the concepts. The candidate has to clear the interview to demonstrate his/her expertise in the field of Digital Marketing.

Exam is been closely monitored and proctored by the Authorized Examination Associate been appointed by ICCA Council. You will have a choice to select your convenient Authorized Examination Associate as per your preferred location.

Exam Details

Duration 3 hour or 180 minutes
Question type Multiple choice questions
Pattern of Exam Objective based exam
Mode of Exam Online or Paper based
Total questions in Exam 100
Passing marks 60
Passing percentage 60%
Interview Weightage 100 Marks
Interview Duration 1 Hour
Passing percentage 60%

Result

The result is declared within maximum 15 working days from the date of exam. Upon successfully clearing the examination candidates can be honoured by the credentials DMETM

Candidates are requested to use naming of credentials on their respective profiles and social networking media as per the guidelines mentioned in the DMETM Body Code of ethics.

Result Within 15 working days
Soft copy Within 15 working days
Hard Copy Within 30-45 working days
Credential Badge Within 30-45 working days
Name in Candidate Registry Within 45 working days

Note : You will receive an email once we receive your Answer sheet. The soft copy and hard copy certificates will be issued after receipt of the Answer sheets as mentioned in the chart.

You can also apply for a Credential Badge with additional cost of 30 USD and we will deliver the same within 30-45 Days.

Your name will be added in the ICCA Skilled Associates Registry within 45 working days.

Exam Price

Exam Fees for Non-Associate :600 USD

Individual Associate Fee : 50 USD

Exam Fees for Associates 500 USD

You SAVE by becoming Associate, 100 USD

For corporates, we offer bulk discounts. Please contact us at exams@iccacouncil.org

To become ICCA Council Associate, please click here.

Here is what you will miss out if you do not gain knowledge through this certification

Focus
         To deliver the best of our skills and produce excellent work. We deliver valuable to the stakeholders sooner.

Courage
         This gives us the courage to undertake greater challenges.

Respect
         Respect towards our profession

Opportunities.
         It will bring more opportunities in terms of job, compensation and exposure

Recognition
         This is a well-known platform for certifications world-wide to demonstrate your skills and credentials

Differentiator
         Stand out from crowd

Ethics
         It will encourage you to trail ethical practices

Knowledge
         It will broaden your perspective towards routine day to day assignments and will help you to foster your knowledge

Growth
         It will help you grow in your career and organization monetary wise, knowledge wise and in terms of responsibilities

Contribute
         It will encourage you to contribute to the society